Continued Double-Digit Growth Seen in Online Ad Spending

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Sustained gains in ad spending for online search, banner ads, ad networks and social networks and big growth in video will fuel double-digit increases in U.S. online ad spending through 2014, with the biggest gain a projected 20.2% for this year, according to eMarketer. Adding to the trend will be a continuing shift of local advertisers away from newspapers and yellow pages to online.
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This page contains a single entry by Kyle C Murphy published on July 19, 2011 4:28 PM.

Dr. Mary Furlong's Book, "Turning Silver into Gold" is a Must Read for Firms Targeting Boomers was the previous entry in this blog.

5 Reasons Why Consumers Ages 50+ are Marketer's Choice is the next entry in this blog.

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